At SXSW in Austin, Texas, three massive 360° projection domes transformed 36,000 sqft into a fully immersive entertainment space. Over the course of five days, this cutting-edge setup came to life—featuring lightweight dome structures, seamless projection mapping, and ultra-compact high-performance servers powering breathtaking visuals.

This project highlights the fusion of technology, storytelling, and innovation, pushing the boundaries of immersive experiences and experiential design. Every frame captures the energy, precision, and artistry behind this large-scale activation.

🎥 Step inside and experience the future of 360° projection.